Personal information is data that can be used to uniquely identify or contact a specific individual.
You may be asked to provide your personal information anytime you are in contact with us (like when you fill out our contact form or sign up for a newsletter). You are not required to provide the information we requested, but if you choose not to do so, in many cases this means we will not be able to provide you with our products or services or respond to your inquiries.
Currently we are collecting the following data when you interact with us:
Profiling or automated decision-making only takes place if this is expressly stated below. Otherwise, profiling or automated decision-making does not take place.
If cookies, device identifiers or other information are stored or retrieved on your end device for processing, the legal basis for this is the European Cookie or e-Privacy Directive in conjunction with the Telemedia Act or the General Data Protection Regulation. These services are largely integrated via the Google Tag Manager.
Cookies are text files that contain data of visited websites or domains and are stored by a browser on users' computers. The primary purpose of a cookie is to store information about a user during or after their visit within an online offer. Cookies can be set by us or by third parties.
In order to ensure the functionality of our digital offers, we process your data on the basis of our legitimate interest, by
For product optimization, we process your data based on our legitimate interest by
For personalization purposes, we process your data with your consent by
In order to be able to finance ourselves with advertising, we process your data with your consent by
We use precise location data only with your consent.
We do not actively query device properties for identification (fingerprinting).
We use this information to evaluate your use of the website, compile reports on website activity for website operators and provide other services relating to website activity and internet usage, including but not limited to Google Analytics Demographics and Interest performance reporting features. Google Analytics Demographics and Interest Reporting allows us to use data from Google's interest-based advertising and/or third-party data about our advertising audience (e.g., age, gender, and interests) in conjunction with Google Analytics for targeted and optimized advertising activities, strategies, and content on our website.
Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will in no case associate your IP address with other data stored by Google.